Week 9 Surveys (Versions A, B, C, and
D) are on the GSB portal (Please refer to Prof. Womack's email for details.)
Week 9 Writing Assignment
(if chosen, due in class):
How can a firm or organization maximize the extent to which
its managers take the "outside view" (see Kahneman and Lovallo, pp.
24-25) in their decisions? Pick a particular type of organizational decision and
be specific in your prescription.
Session 9: (March
3/4) Tools for Decision Making
PowerPoint
slides (to be available March 5th)
Topics:
Scenario Planning and Strategic Thinking
Applications
of MDM learning in Behavioral Finance
BEFORE-class
Readings:
**** Schoemaker, "Scenario Planning: A Tool for
Strategic Thinking", Sloan Management Review, Winter 1995 (has
been handed out in class)
** Hersh, IPOS: Initial Underpricing,
Long-term Underperformance, And "Hot-Issue" Markets, Chapter 17,
Beyond Greed and Fear, CP #22
** Hersh, Optimism In Analysts'
Earnings Predictions And Stock Recommendations, Chapter 18, Beyond Greed
and Fear, CP #23
Class Preparation and Discussion Questions:
Compare
and contrast Scenario Planning and Decision Tree. What are the similarities and
differences?
In what way does Scenario Planning stretch and refocus our
thinking in our decision making process?
What behavioral decision theories
that we have covered in MDM can be applied to behavioral finance?
What
are the heuritics that are often involved in IPO and analysts' recommendations?
How do they create biases?