Praveen K. Kopalle

PROFESSOR OF MARKETING

Working Papers

WORK IN PROGRESS

  1. Kopalle, Praveen K. and Donald R. Lehmann (2012), “Quality and Quality Claims: The Impact of Competition and Cost of Overstating Quality,” under review, Journal of Marketing Research.
  2. Voleti, Sudhir, Praveen K. Kopalle, and Pulak Ghosh (2011), “A Hierarchical, Semiparametric Model of Brand and SKU Level Competition Using Store Level Data,” under revision, Management Science.
  3. Kopalle, Praveen K., Donald R. Lehmann, and John U. Farley How General are the Customer Satisfaction and Expectation Formation Processes? Comparing the U.S., China, and India.

 

CONTACT

Tuck School of Business at Dartmouth
100 Tuck Hall
Hanover, NH 03755
Tel: 603-646-3612
Fax: 603-646-9297
praveen.k.kopalle@dartmouth.edu

RELATED LINKS

See working papers on SSRN website