Bruce Churchill
EVP, DirecTV Group and
President, DirecTV Latin America
Personalization Key to the Digital Home
Duration: 5m 30s          Date: May 2005
With several new players vying for control in the digital home - service providers, content providers, software vendors, etc. - DirecTV plans to distinguish itself through its enhanced, personalized entertainment service. (Interview by Pratip Banerji T'05)
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Radio Tuck is a production of the Glassmeyer/McNamee Center for Digital Strategies
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